Online advertising is one of the most important marketing mediums, akin to billboards or static signs on electronic platforms. You can set your marketing budget and place suitable advertisements on websites or targeted programs to display those ads to the target audience. The results and benefits of this method are determined in two ways:

Pay Per Impression (PPI): This refers to the number of times the ad appears to the target audience and is typically calculated per thousand impressions.

Pay Per Click (PPC): This is a system where clicks on your ad are counted, leading to the next step you have predefined, such as visiting your website or purchasing your products.

Currently, one of the most important online marketing strategies is advertising. With the significant shift in consumer behavior towards online shopping and service requests, there are now many different types of advertisements available. Successful advertising campaigns disseminate information about your products and services, attract more potential customers, and consequently increase sales and profits. Whether your advertising goal is to encourage the purchase of existing or new products, raise brand awareness, or achieve other objectives, there are many advertising options to choose from, both online and offline.

This method is one of the most effective marketing techniques that yield satisfactory results and sales for products by targeting the desired audience and engaging with them through attractive marketing strategies.